The NBST scanlations have known quite a bit of success over the (omigod!) years we've been active. And since success => more downloads/views => more bandwidth consumed => cost more, and the joyriding can't last forever.

So I'd figured it would be great if the scans could pay for themselves.

Now, some sites ask for donations. However, the problem with donations is that it's often random and unreliable source of funding and it would be pitiful to have to beg for donations each month. And I thoroughly loathe paypal.

With that in consideration, I added some ads to generate some hosting money. Ads provide a trickle of revenue. not as much donations. But it's fairly constant and in the long run, should provide just enough to keep the site afloat.

In this day and age where, setting up your own ad server and finding advertisers willing to pay you to show their banners, collecting payment, etc. is a horribly annoying and tedious task. Especially for a small website as this one. Not likely to get dedicated advertisers to front up some money. So we're using third party ad networks.

There are currently one such third party ad network being run on nbnakama.com. Value Click Media





The above button is a referral link. You can get to their front page via this one: http://www.valueclickmedia.com

There are 3 forms of advertising on this site. banners, Interstitials and pop-unders.

The ads are actually very much and in definitive... mostly harmless. They don't require much surviving as such. The concept that internet ads are harmful is an urban legend. psychosomatism even. It's only a minor burden in exchange for our quality scans.

Anyway, some tips.

Something important to realise is that the ads shown on the site are "pay per view" and not the usual "pay per click". Simply, this means you don't even have to click on them for the NBST to gain some ad money. Just let em load. It's an awesome concept really.

It only costs a tiny bit of bandwidth for you and it means a lot to us. Well that's not completely true. There is a quota apparently called the "click through ratio". For every 1000 ads displayed there should be at least 1 click. If you click on any one ad every 3 months, we'll all be fine.

Also, for every click there is (in theory) a tiny revenue boost. So, just in case you really want to do us a favour, and see something that really interest you in one of the ads, here are two simple tips on what to click and what not to click.

Do not Click on cheap looking ads.
the kind of ads with flashy colours that say "YOU HAVE WON!". Simply ignore those. mental block.

Trust ads that have a brand name on them or display a company name or a web address. Basically something you can trace. In extreme cases, do a search. Ask google about the company/website/product/whatever. Just from the search results you can guess if the ad is legit or not. It's rather round about but then you'll know it's safe to click.

First off, you have been lied to all your internet life anyone made you think that internet cookies are dangerous. A cookie is just an inert piece of data used by websites to save settings for visitors. The notion of "privacy threat" is subjective at best and using cookies to track user browsing habits in these days of massive internet usage is so mind bogglingly complex that only the NSA or Google have the resources to pull it off. Anyway enough ranting.

The site uses cookies for saving some user settings. But the interstitial/pop-under ads also set cookies to avoid showing up too often. They are local4 cookies and will not threaten your privacy as they do not store any user information. You should at least allow session cookies.

The only issue with cookies you may have with the ads are the third party cookies. Here's how to disable them:

Because.

It's about balancing the cost. The ads are pay per view. In the case of a download, you will visit the page once per file. The online viewer takes only a fraction of server resources and you are likely to view more pages. One page view = many ads. many page view = fewer ads. So whether you view the chapter online or download it, it comes down to the same amount in ad revenue. I recommend that you use the online viewer over downloading whenever possible.

My my, aren't we being nosy?

well, currently, about $20 per month, once peaked to $30. It doesn't get much higher but it is sufficient to cover current and future5 expenses, thus proving that I made the right choice in using ads.

Ad revenue is proportional to scanlation activity. But it is in no way sufficient to make a living and it is not meant to be. If we had higher scan output, it would mean more revenue but also higher bandwidth requirements. And a dedicated file server can get freaking expensive.